–Written by Hellen Georgiou
TechCircus, a leading platform for technology enthusiasts, successfully concluded an impactful Day 2 of its highly anticipated event, showcasing the transformative potential of Web3 technologies across various industries.
The event brought together industry experts, thought leaders, and technology enthusiasts who were eager to explore the practical applications of Web3 and its profound impact on sectors such as sport, music, gaming, art, and more.

Held at London, the second day of the event offered attendees a captivating experience, meticulously designed to provide valuable insights into how Web3 is reshaping industries and revolutionizing our interaction with digital content.

Overview of Day 2
The second day of the event began with the Tech Circus Introduction, setting the stage for the exciting discussions to follow. It was followed by a mind-blowing session by Somi Arian, the Founder of InPeak, who delved into the topic of Exploring the Impact of Web3 on Business and Culture: A Paradigm Shift in Digital Interactions.
Arian’s session provided valuable insights into how Web3 technologies are fundamentally changing the way we interact digitally.

Next on the agenda was a panel discussion led by Alice Bastin and Assaf Reeb, focusing on a case study on twinning digital NFTs to Classical items.
They highlighted how Wedgwood, a renowned brand, reimagined their icons for Web3 by combining digital NFTs with classical items. This case study showcased the innovative applications of Web3 in transforming branding and marketing strategies.

The event then proceeded with another thought-provoking panel discussion on The Disruptive Power of Web3.0 in Finance. This discussion featured industry experts Barney Mannerings, Anuj Agarwal, Katie Evans, Gareth Malna, and Michael Harding.
They explored how Web3 technologies are revolutionizing traditional financial systems and discussed the transformative potential of decentralized finance.

Yat Siu, the Co-Founder and Executive Chairman of Animoca Brands, took the stage next for a talk and interaction with the participants. Siu’s presence emphasized the significance of Web3 in the gaming and entertainment sectors, showcasing how blockchain technology is shaping the future of these industries.

A panel discussion titled “Web2 to web3: Rediscovering your branding, marketing, and activations for the future” followed, featuring Ayo Ogunde, Andres Boveda, Chantalle Alberstadt, Jamie Brooks, Kristina Hayhoe, and Dr. Alberto Melon Fernandez, MD, the CEO & Co-founder of Crotalus Labs and MetaCare Health. This discussion explored the evolution of branding and marketing strategies in the transition from Web2 to Web3, offering insights into innovative approaches and activations for the future.

Dr. Alberto Melon Fernandez, MD, also took the center stage to talk about Self-Sovereign Identity and Health Data Ownership in the Web3 Era: Crossing The Chasm. This session shed light on the importance of self-sovereign identity and ownership of health data in the context of Web3 technologies.
Throughout the day, attendees were immersed in a series of engaging keynote speeches, thought-provoking panel discussions, and interactive workshops. These sessions delved into the dynamic intersection of Web3 with various sectors, offering a multifaceted view of its potential impact.

The event continued with thought-provoking panel discussions focused on topics such as the disruptive power of Web3.0 in finance, the reimagining of branding, marketing, and activations for the future, the applications of AI in Web3, luxury brands in the metaverse, and innovations in web3 eCommerce for online retail and shopping. These discussions featured industry experts, providing valuable insights into the transformative potential of Web3 technologies in traditional industries.

Attendees actively engaged with the speakers and panelists, participating in interactive workshops that equipped them with practical knowledge on leveraging Web3 technologies in their respective fields. The event served as a platform for networking, fostering connections among technology enthusiasts, industry professionals, and visionaries in the Web3 space.
The event culminated in an exhilarating End of Day Networking session, offering participants the opportunity to further exchange ideas, build partnerships, and forge collaborations in the dynamic realm of Web3.
TechCircus continues to lead the way in showcasing the latest technological advancements and their impact on industries. The event’s dedicated focus on the application of Web3 technologies to diverse sectors underscores the organization’s commitment to providing valuable insights and fostering innovation in the rapidly evolving digital landscape.